Wuchuan mooncakes, which began in the Southern Song Dynasty, have a long history, profound heritage and distinctive features, and are welcomed by the masses. In order to guide the development of the industry, Wuchuan mooncake industry association was established in 2009. Under the leadership of the Municipal Party Committee and the Municipal Government, and under the specific guidance of the Municipal Federation of Industry and Commerce, Wuchuan Mooncake Industry Association gives full play to its role as a bridge, fully performs its functions, strengthens the industry self-discipline, accurately serves the industry and its members, and promotes the healthy and orderly development of the industry. In the past ten years, under the guidance of the association, the industry has achieved rapid development. In September 2010, Wuchuan was awarded the title of "the hometown of Chinese moon cake" by the China Cuisine Association. In June 2013, the General Administration of Quality Supervision, Inspection and Quarantine of the People's Republic of China (AQSIQ) approved the implementation of national geographical indication protection for "Wuchuan mooncake". In November 2013, "Wuchuan mooncake making skills" was included in the "intangible cultural heritage of Guangdong Province" project; In 2011, 2012 and 2013, the association successfully hosted the China (Wuchuan) Mooncake Culture Festival for three consecutive years. In December 2014, "Wuchuan Moon Cake" was recommended by the General Administration of Quality Supervision, Inspection and Quarantine as the "100+100" Geographical Indented Products Mutual Recognition and Guaranty Products between China and Europe. In November 2017, "Wuchuan Moon Cake" was recognized as "Guangdong Famous, Special and Excellent New Agricultural Products" by the Department of Agriculture of Guangdong Province. In July 2020, "Wuchuan Moon Cake" was included in the first batch of "100+100" Geographical Indications Protection List under the China-EU Agreement. In March 2020, the Intellectual Property Office of the CPC Central Committee announced that the Agreement on the Protection and Cooperation of Geographical Indications between the Government of the People's Republic of China and the European Union (EU) had come into force, marking that the Wuchuan mooncakes, which were included in the first batch of the "100+100" Agreement on the Protection of Geographical Indications between China and the EU, had a "passport" to go abroad and could officially enter the international market...